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Episode 76 Sep 16, 2025 32:44 95.7K views

Best Instagram AI Agents

About This Episode

Discover the top-performing Instagram AI agents that are revolutionizing how individuals and businesses manage their social presence.

In this episode, we break down the capabilities of leading tools like Jotform’s new Instagram AI Agent, offering automated DM replies, intelligent post and comment engagement, and seamless integration with calendars for scheduling—perfect for small businesses looking to streamline operations and boost follower engagement.

We also explore industry favorites like Manychat and PhantomBuster, and how they pair with AI automation to enhance lead generation and customer interactions on Instagram.

Whether you're a content creator, marketer, or small business owner, learn how the latest Instagram AI tools can help you scale faster without sacrificing authenticity or connection.

From auto-learning customer behavior to efficient appointment scheduling and tailored responses, this episode is packed with insights on using AI to grow your Instagram presence effectively and effortlessly.
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⏰ TIMESTAMPS:
0:00 - Introduction To Instagram AI Agents
1:06 - Jotform’s New AI Agent Releases
2:21 - Why Instagram Automation Matters
4:26 - How The Instagram Agent Learns
6:21 - Demo of Live Instagram DM Automation
10:00 - Demo of Appointment Booking Integration
12:01 - Small Business Use Case Walkthrough
14:01 - Explore PhantomBuster Tool
20:00 - Demo Of ManyChat AI For Instagram
24:00 - Meta AI’s Role In Content Generation
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Transcript

Today we are covering the Instagram AI agents and I'm going to demo our own uh Instagram agents because I'm really excited about that and we are seeing a huge huge huge growth like just people use it like crazy because it's just um increases automation. Automation increases like the interactions um and you know for Instagram. >> Hi, my name is Dmitri Bonichi and I'm a content creator, agency owner and AI enthusiast. You're listening to the AI Agents podcast brought to you by Jot Form and featuring our very own CEO and founder Idkin Tank. This is the show where artificial intelligence meets innovation, productivity, and the tools shaping the future of work. Enjoy the show. Hello everyone and welcome back to another episode of the AI Agents podcast. We're back here. Uh me and Idkin are hanging out once again. We're back. What's up? >> Hey Dimmitri.

Uh I'm doing great. Uh yeah, everything is going well. Um you know at chat form we have been working on these all these additional AI agents. Um uh we have been releasing new agents. Let me show you like last couple of uh months like uh this is just from newsletters but uh May uh we released the Shopify AI agent and then um June presentation agent and then the July Gmail agent and then um the Instagram agent just came out uh a few weeks ago. Um so that's why you know today we are covering the um Instagram uh AI agents and I'm going to demo our own uh Instagram agent because I'm really excited about that and we are seeing a huge huge huge growth like just people use it like crazy >> because it's just um increases automation automation increases like the interactions um and

you know for um other than that yeah it was a busy summer uh with three kids and just a lot of traveling and I'm I'm glad it's over. >> You know, I want to sit down at the office more and uh less vacations and take work harder ready for the, you know, next phase. Yeah. >> You know, I uh I'm really excited to talk about this because because I I don't really spend as much time on Instagram. I feel like I should. And maybe it's because if I grow on there, I don't want to deal with all the uh responding to messages and everything. That's one of the reasons I stay off Instagram, but Jot Form AI agents are going to prevent me from having to do that. So, let's show them. >> Um, so should I start right away? >> Yeah, I think I

think just to get into it, you know, like Jot Fori agents, you know, pull up the the landing page and get into it. But like a lot of you are probably building out your followings on Instagram. uh it's pretty, you know, it's pretty like hard to kind of keep up with your DMs sometimes. You'll get a lot of spam in there. You'll get a lot of messages in there. And what we've tried to build here at Jaw Formi Agents is just a product that gives you the ability to to get that time back and give answers consistently. Obviously, like you saw with our email agent, you know, it has that capability. The agent itself on the website has the capability to answer questions. So it's it's all about like kind of taking that stack of uh product and and bringing it to the right place,

right? >> Yeah. So uh the Instagram agent um it's basically it's about like automatically um sending uh messages mostly about that. Um so basically whenever you receive a DM um and you can set it up so that like you can only like uh you can set it up so that when you are not working like you know when it's weekend or when it's like you know nighttime it can actually take over for you. So if someone because it's not Instagram is not like email I I you know I'm not a big Instagram user but I know that it's not like emails. Uh people don't want they just want instant answers >> and um and if you don't answer well like they will just forget about you and then they will move on to something else. >> Uh but with a DM automated DM like even

when even if it's night time and you are not working you can um capture every DM reply instantly and engage with followers without lifting a finger. Um so this is the Instagram agent. Um we have some demos on our on our web page. um like some example like basically what it does is like it actually when you set and I'm going to set it up I'm going to show you how it's done um when you set it up so that it can actually learn from your previous answers and from your existing posts so that when if someone asks you a question it already knows the answers and you you can also go to the uh knowledge base and you know manually enter this kind of stuff but if you answered this question previously in previous answers. You don't have to do that. It can learn

from your previous answers. And I think that's a big big thing because like it just you don't want to spend so much time training your agent. Um >> Mhm. >> So basically you integrate with it and then it will learn from your post and DMs and then you're ready to autorely DMs, comments, stories and mentions. That's pretty much it. uh you know there are like you know there there are some cool features like especially the tools and in my demo I'm going to also show like integrating with Google calendar so you can actually um set up your people can just you know set up appointments with your small business uh and you can integrate with all kinds of different um platforms uh so that your agent can actually take actions for you. It can actually set up an appointment for you or it can request

a payment for you or you know it can uh do whatever you do manually. You can automate all those stuff. Um yeah uh and today people like sell stuff on Instagram. They just do like so many things. Um and it's just a great way to automate all those things. Um right let's get to the demo. Um >> so we'll start with this um you know we by creating creating our own our first uh um agent the Instagram agent so it's now creating an agent for me and um and you know um if you look at the pricing basically um it's available for free like um you know uh up to like hundreds uh conversations kind of like 100 DMs per month, it's all free. So, if you have like a small Instagram channel, then it's going to be all free. But after that, like, you

know, uh it's still, you know, it's still not very high, you know, pricey. It's still pretty good. Um so, let's go back to here. And um let's first let's first sign up. Um yeah, I think I I would had an account. Let me log into my account. Um, okay. So, I'm I I logged into my account and then I'm going to connect to my Instagram. So, I created this um demo account. Basically, let me show you this account. Um, this is basically the uh Greg Tattoo Studio. I'm a small business. I'm a tattoo artist, let's say. And these are all generated by uh by chipt images all generated by ch not stolen from anybody. Uh but basically I'm a let's say I'm a tattoo artist and I want people to be able to like respond to the messages I receive on Instagram and basically uh

right connect I connected my account. Uh I want I wanted to I want the Jatform AI agent to get my bio post and DMs. I do that next and it will basically start reading my bio, learning from it. Like it found like nine posts uh and it will find my DMs and it will start learning from those. Um, while it's doing that, um, I can show you like it already analyzed my posts and it's doing my DMs. It's actually pretty good, pretty fast. Uh, and uh, basically, yeah. Um, I can I can answer questions about like, you know, maybe I will set up an appointment uh, stuff. Um, it's while it's running, I can actually continue and do other things. That's that's one of the good things about this. >> Yeah, because it just runs in the background, right? >> It's doing that uh training

um itself. But uh yeah, it's adding the knowledge entries to here. And so what I want to do is I want to actually set up an um integration with uh Google calendar like set up uh a tool with Google set up appointments with Google calendar. See, I want to use this one. So uh basically integrated Google calendar. I'm going to do that. I'm going to yeah already authenticate. I already gave access previously. So it it was a it doesn't ask for the popup but basically it's now integrated with that. So it knows like what times are available. Um yeah. So let's take a look at where it's where it is. Is okay. Looks like the training part is already complete. All right. Um, so our account is s uh successfully connected. Uh, it can reply to DMs, comments, stories, mentions. Um, so yeah, I mean

that's that's great. Uh, it's ready. Let's let's try it. Let's let's try the demo to see how it does. Um, so to do that, I'm going to actually uh go to my other account. Um let me and here I'm going to actually yeah um so basically uh from the other account I'm looking at the Greg's tattoo studio. I'm going to ask a question. I'm going to ask questions to the uh to the studio. Um what do you do? I'm going to ask what do you do first? Um, >> what' you say? >> Um, yeah, I asked it. I asked the Greg Tattoo Studio. What do you do? >> I was like I was like I think you said that to me. I was confused. I was like, "What do you I'm like I'm like uh I'm sitting here." Okay. Yeah, we asked him, "What do

you do?" >> We offer custom tattoo designs, colorful black and white tattoos, coverups, and travel uh various location. That's great. Um so um I could ask like it learned from from the like previous post of Greg account and it learned from the bio previous post and previous uh DM replies. Um so it can actually answer these questions like uh what time are you open tomorrow? Okay. So I'm not asking to you. I'm asking to >> I know every time you say it I'm like >> uh >> Okay. Okay. Uh we are open 10:00 a.m. Okay, that's good. Uh let's see. Where are you located? Okay. So yeah, I mean this is basically it. Uh basically you can set it up and forget and it it will answer questions for you on your Instagram and um you know whenever someone DMs you um you can set

it up so that you know it can answer the um your your regular hours if someone contacts you. But uh it's a great way to um you know help your small business grow by being responsive uh to your to your potential customers. Yeah, this is it. >> Nice. So, what we'll do now is I'll just go to another product. It's um something that I think a lot of people will uh will appreciate. It's um it's called Phantom Buster. Uh I'm going to go to the homepage real quick. Uh so, if I go to Phantom Buster, it is a tool that's kind of like your your all-in-one scraping tool, so to speak. Um, if you take a look at solutions here, gives you a good idea of what the product does. Um, you have the ability to um, it's a Chrome extension and um, you have

the ability to go through all these different popular platforms whether it be LinkedIn, Sales Navigator, Google, Instagram, etc. So this what you just showed is good for getting information uh or sorry for extracting uh what they're asking responding and that kind of stuff but this is more so like an information getter platform. Um and it it's even adding more things like it just added um Slack like extraction and stuff like that. It continuously at GitHub it continuously is adding new things right. Um, and on Instagram you can do a lot of cool stuff. Like for example, um, you can watch somebody's Instagram story, right? That that you could be interested in reaching out to. You can autofollow or unfollow a list of accounts on Instagram. And it kind of all works the same way. Um, from like a setup standpoint, you pick one of the

different things. So let's say it's Instagram hashtag searchexport, right? So if I go to use now, right? Um, it's going to ask me to connect to my Instagram. And what this is really going to do is it's going to give it the access to your cookie session. Right. So, when I press save now, you can put a URL in here. You can put a hashtag and like let's go on Instagram and say you're selling like same thing as before, tattoos, right? So, hashtag tattoo. I'm going to just I'm looking it up on my um let's do hashtag tattoo ideas. Maybe let's do this one, right? Something like this. Um that to ideas. And if I go back here, I could either put a hashtag or a URL in there. And I could even put a Google sheet that has like a list of hashtags, right?

And then what it'll do is it says number of spreadsheet rows to process per launch, number of posts to extract per hashtag, right? And it's got a maximum number of 28. So, for example, if you're trying to figure out people who are interested in tattoos or, you know, if people are um if there's another service you sell and people are interested in this topic or you're trying to sell to people a service that are like tattoo artists or something like you're trying to do content for them, whatever it is, you can take this tool and you can have it run repeatedly or one at a time. And you'll see when I press launch, it's very cool. Takes your logged in session, does its super secret thing, right? it's running in the background. Um, and after it gets authenticated, it'll look up the thing and on

a recurring basis, obviously, there's going to be more posts about it. And so, that means you'll find more people, right? So, as you'll see here, there's a successful uh run. And what is it? Look at this. We got like a bunch of post URLs and profile URLs. And it shows you, look at all these tattoo artists, right? And um you can kind of like sort by the amount of like count for example. So if it's like a bigger company and you want to get in touch with them, you can do a lot of really cool stuff with this. Um so Instagram's information is kind of at your fingertips with this product. Um, most honestly most social media is information is at your fingertips because it takes a lot. There's no like man, how do I say? There's no easy way to get information off a

lot of these social media sites because the APIs aren't good. But this gives you like the ability to give it cookie access and then it can scrape the information off of it. Does that make sense? >> Yeah. >> Yeah. So, um, you could even from those posts, you can string some of these together, right? I could string this together with the other one. So, it could extract the comments from a post, right? Maybe find people who are interested or like the like the tattoos on those posts. And maybe, you know, if that person, someone you want to DM, you can string different things together. And you can follow the person and then take that list of people you're following and manually DM them. Um, you can also comment on those uh different posts that you find in the hashtag. So, you could say something naturally

and be like, "Hey, you know, this is really cool. I made a tattoo like that recently as well, right?" And then they would find your profile, they would DM you, and then we could use Jot Form AI agents to answer their questions about your services. So all of the different products that you guys or we add to Jaw Form AI agents, this tool is like kind of a nice pairing one because you can do a lot of like on the platform scraping and commenting uh to kind of do outreach. So yeah, [Music] >> cool. Pretty cool stuff. >> Um like I said, pretty I I like this. I mean, they even added hub hub spot recently, which is a big one. I know a lot of people use HubSpot. They added Slack, which I was surprised. um plenty of good AI tools like this right

now. Honestly, it's um it's a booming industry with like the most obscure data tools that you wouldn't even be aware of. So, I would check it out. It's really cool. It does have on it on its by the way on its face, it's kind of expensive, right? But the fact of the matter is if you're using this for like like for example, I use this to help us get podcast guests as like one of the tools in the kit. It costs 69 per month on the starter, 159 on the pro, and 439 on the team. And I pay for one of the higher tiers, but like I get so much more value than that, right? Because it's it's just in information pays, you know? So, it's worth it in my opinion. >> So, how did you how did you use it to get uh podcast

guests? >> Well, I mean, I have a very complicated I have so I have sales navigator. You familiar with sales navigator? and you can't easily from sales navigator get that information out of it. So, I use Sales Navigator, uh, an email finder tool, and this in order to like string a bunch of stuff together and then send them very customized messages being like, hey, I see you do this, right? Um, we do this. We think, well, well, we think that's really cool. We're doing this. Um, we'd love to have you on. Does that make sense? >> Did you get a better uh response rate when you um when you in Instagram DM them as opposed to sending them emails? I haven't had that uh opportunity to try to do Instagram DMs. Um I've only done like LinkedIn and and email, but um that'd be interesting

to check that out because I I I haven't I honestly haven't tried out all of the different services on this. Like I want to try out the goo there's a Google Maps one that's on there. >> My guess is you'll get a much better rate response rate on Instagram than >> because like you get like spam on email. >> Uh probably not that that many messages on Instagram. >> No, that's a good point. And I think a lot of people's personal Instagrams are a little less cluttered than their emails. Um, for sure. So, if we Yeah, if we can manage to work back from that, I agree. Yeah. >> All right. So, the next one I'm going to cover is um is going to be um Manyhat. Uh, so I'm sharing the screen right now. uh mini chat. Um I think they they were they

were they weren't really AI but they were like more like um you know uh automated answers like a static answers uh for your Instagram, WhatsApp, Tik Tok and Messenger. But recently they also added AI um AI automations um and uh unfortunately they don't have free they don't include that in the free plan. Uh so you have to get the pro plan uh to be able to use that. Uh but uh you know maybe it's enough for you to like if you're using the free plan just static answers are enough good enough or you know uh consider using just form Instagram agent uh if you if you want to start with the free uh plan and if you if you want to have AI uh but basically uh what it can do is like it can let's let's take a look at what it can do.

Um let's see. solutions uh and um sorry for Instagram let's take a look automate your Instagram send links answer questions collect leads closes automatically um so basically similarly like it can answer DMs uh it can send links to people um and all this stuff and with the AI I uh light up your messages. Uh AI text improver. They have that automatically improve copy across all automations. Um so it can style it for marketing, make it friendly, simple language and create the perfect arrangement, plug AI into any existing automations. So basically uh you're able to use AI within an automation like collect phone numbers, things like that. Um so what's the goal of the conversation? So basically uh it's the so you tell AI that you want to collect phone numbers and then it will have that conversation. The AI will have a conversation to try

to get their phone number for lead generation I guess. Um wake up and smell the context. um understand their intentions and uh yeah I think like they're really popular uh you know pretty big um so yeah I think that's another great option you know if you uh if you want to choose it instead of jet from AI agents I think um there are you know there there are some other products as well uh but I think many chat is like the most popular product out there. Yeah. >> Yeah. Absolutely. Yeah. You know, um it's so interesting because we we plan on showing like a J um just the different Instagram agents that are out there and and they all have their different pros and cons, but um what I what I really like about all of them and every honestly the the state we're at

with AI is that everything has their own kind of unique selling point, right? And I just want to encourage everybody to try all of these out mainly because well, we obviously love our product and think it's it's going to be amazing and do the best for you. Um there are a lot of different things that we're coming at this episode from, right? That was uh one way to to do Instagram agents, the one that I showed and then now this last one we're going to show. They're all doing different things. And I think we need to take a step back sometimes and realize like obviously, you know, I've been telling people this as I I've interviewed them or um they've asked me how the podcast started and you know, you had the idea for if I'm not wrong, wasn't the original launch date goal like

October of last year or like September for like the original AI agent? >> Yeah. So, like this has been in the works for like a year, but it's moved so fast, you know, like it couldn't have even to me been feasible that we have all these different tools in our tool tool belt and at some point these new feature releases just become desensitized to us and it's like ah, you know, it's like, oh, I'll try it out. It's like, no, this is like groundbreaking stuff that's coming out every single month and every single week and we just kind of are desensitized to it at this point, you know? >> Yeah. So much going on with AI. >> And at this point, like even you take a look at like this. So, this is Meta's AI. We were trying to see whether Meta had anything similar

like you could respond to DMs and stuff. you know, you can write and ask questions inside of your um Instagram app to Meta AI, but um to be honest, it's funny because I originally said something in the realm to you of like, oh, this is basically just like chatbt and I was kind of being negative about it, like, you know, but then I realized afterwards like, you know, this is kind of crazy to me that this is even a thing. like, you know, I I I I look at this, I see it as so basic, but I I have an Instagram account and if I want to create in I want to create content, I know people that are quite frankly just making content that are like cartoon style and they can write well and they're getting great views on Instagram, Twitter, etc. So, don't

don't even take something like this for granted. The fact that it creates like silly videos, if it's in a nice style and you make consistent posts, like you can get something out of it. you know, if I type like >> and also I think this is just a start like meta AI just came out recently and I think it's just beta uh at this point or something and it's um it's going to improve like so you're going to be able to lot do lots of things from here and I think they're planning to do all kinds of stuff um to be able to automate all kinds of stuff uh within within your Instagram within within ma uh products. So uh so this is just a start for them and being able to write prompts here and query like you can query Instagram right when you

write uh prompts here can you >> I mean query what do you mean by query Instagram? Is it like is it like you know can you like search Instagram or do something like or is it like more like more creating >> this is more content generation and stuff >> content generation. >> Get an image of a mouse. I think they had those kind of plans as well like just um I think they had plans to do all kind of other things as well. >> Oh jeez. Now it's bugging out. I can't even press I can't even press send message. Oh, this link may be broken. Okay. Great. Let's try again. Oh, you know what? It's I was spamming it and it just wasn't showing. >> Oh, wow. >> That actually meant a lot really quick. >> Meta is not going to be gonna send you

a bill for all that imagination. >> No, it'll be fine. But you can take inspiration off of what people are doing, which is cool. Like on the discover page, you can press like use prompt and what it was. Oh, see it bugged out earlier. But you press that and it takes that and reimagines the posts that are out there and you can change it into different styles and stuff like that, too. So if you have a consistent style and stuff that you know that you want to have, right, you can regenerate it in your own style. You can edit specific pictures. >> What is wood block? Let's do in the wood block style. >> Cool. >> So, this is the content generation side, which is like, you know, if you have a unique eye and you're good at design, you can honestly make things AI

generated and uh people won't even really have a problem with it to be honest. They'll they'll you can get you can get I've seen plenty I don't know if you have on ear feeds but I've seen plenty of very popular people at this point where most of their stuff's like AI cartoons you know like it's just like still pictures not even like that advanced I know this was made with AI right like there's that one unique kind of anime style thing that I or not unique but consistent anime uh style thing that people have on their Instagram profiles and whatnot and That's all over LinkedIn and it's all over Instagram. And point being, if you get a prompt nailed down for that and you know how to write, you're going to be able to grow on Instagram. You don't even need to like have a

graphic designer or anything like that anymore for certain niches and topics. >> Cool. Cool stuff. >> Yeah. So, I mean final thoughts would just be for me like if you guys want to try out our product, which we hope you do, please go to Jot Form, please try out Jot Form AI agent by going to jotform.com/instagram agent. That's the new landing page for our Instagram agent. And obviously, just try out Jot Form AI agents today. We have a bunch of videos here. We have a bunch of videos on the YouTube channel, which you also will see my face there if you care to look at it more. Um, but there is a bunch of cool stuff that we're releasing. Um, is there any other kind of like cool stuff you'd want to um tease at or call back to about stuff that the product the

company's recently released that you feel like has gotten a lot of good traction? >> Um, I think the biggest tractions were really the uh the Gmail and Instagram agents. Uh, they were really successful. I think one of the reasons is that they can auto train. Um like one of the biggest problems is like people don't have time to like train their AI agents and uh but these these new agents they actually because you connect them to your existing Gmail archive or your existing Instagram posts it's so easy like just it's automatically learning from your previous history and by by looking at your previous messages uh your previous answers it can actually answer feature questions. that means that it's just like setting setting them up is so easy and because of that like we are seeing um you know um huge adoption there but uh in

the coming months like so I've shown you the news like just last four months we have been releasing all these agents like the presentation agents you can embed like these AI presentations on your website and then it people can watch the presentations listen to uh the AI I and then ask questions, communicate with the AI that that also really uh resonated with people and also people start using that as well. But uh yeah, the presentation agent, the uh Gmail agent, Shopify agent and the Instagram agents uh that's been going great and we have more coming. In fact, uh like next four months, we have more agents coming out, but I'm not going to tell you what they are. uh tell tell our viewers uh what they are. I can tell you after the show. >> Okay. All right. Uh I think that's that's really important

because like um a lot of our customers they already like spent so much time uh you know putting their knowledge base to to the AI like training their AI and being able to answer on all on all these different platforms is really useful for them to be able to reuse that knowledge base and that uh the the same a to be able to use the same AI agents on different platforms are really useful for them. So, we'll we'll have more and more coming and um and it's just so much fun to see their growth as well. Yeah. >> Yeah. No, it's really it's really exciting for for me to see as well. So, with that being said, everybody, please make sure to go leave us a like, review, all that good stuff for the podcast. We appreciate all the support that we've gotten recently. Thanks

for watching and we'll see you in the next one. >> Thank you for watching. Bye-bye. >> Bye-bye.